Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game

Adnan Durez
3 min readDec 5, 2022

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To remain competitive in today’s fast-paced world, business owners need to offer their customers a range of options. They also need to provide users with the best service at the lowest cost. If a business is not able to find innovative ways to make their customers happier, they will just be left behind.

This point was made pretty clearly by veteran acquisition strategy developer Josh Schwartz and his team of partners when they released Build this Startup: How Acquisition Entrepreneurs Outsmart the Startup Game (which we review in our step-by-step guide). In this book, they set down many new acquisition strategies and best practices that have stuck with them for over a decade. While it may seem like there are only so many ways to acquire great companies — and acquire enough that you’re never going back to what you do now — there is plenty of value in exploring new paths. That is, until you run out of cash or space to expand your business.

Startup founders are in the business of changing lives. They’re not just some investor holding a check while they build their startup. They have a mission, and they aim to achieve it by building businesses that people want and need. Building customer-facing businesses is how a founder intentionally builds an ecosystem of customers who can be supported with services or products and at the same time control the company’s supply chain.

Then the building is where you can get a jump on the competition. If you’re trying to break into a new market, the established player will have a big advantage. By buying them out, you eliminate that competitive threat and instantly become the market leader.

Of course, there are also some drawbacks to this strategy. The biggest one is that it can be expensive, and there’s no guarantee that the acquisition will be successful. There’s also the risk of a cultural clash if the two companies are very different in terms of their values and way of doing business.

Still, for many entrepreneurs, acquiring an existing business is the best way to grow their company quickly and efficiently. With careful planning and execution, an acquisition can help you achieve your goals faster than going it alone.” There are plenty of reasons to support the buy than build a strategy for growing a company. For one, it’s a lot less risky than trying to build something from scratch. With the acquisition, you’re buying an already proven business model and team. This means that your chances of success are much higher, and you can avoid costly mistakes.

Another benefit of buying rather the building is that it’s much faster. You can grow your company much quicker by acquiring businesses than you could by trying to start something from scratch. This is important because, in today’s rapidly changing world, speed is critical to success.

So if you’re looking to grow your company, the buy-then-build strategy is the way to go. It’s less risky, faster, and more likely to succeed.

Pain: There are roughly 5 million small businesses in the U.S. Most of them never grow out of their garage phase. Entrepreneurs have a problem: startups.

Agitate: They take too long to get going, they are expensive to run, and most don’t make it. Not just a problem for entrepreneurs, this is wasting time and money for the American economy.

Solution: Buy, and then build! The solution to the startup problem is called acquisition entrepreneurship. This practice is not just an entrepreneurial strategy, but rather a different way to think about building companies, as well as your life and career. In Buy Then Build , you’ll learn how you can begin with a sustainable, profitable company and grow from there, using ownership as a path to financial independence and spending a fraction of the time raising capital compared to founders who start from scratch or get acquired by someone else instead.”

· buy than build is the smartest way to grow a company

· it’s cheaper and faster than building from scratch

· you can tap into existing market share, customers, and talent

· you can learn from the acquired company’s mistakes

· it’s easier to integrate an established company culture

Buy Now!

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